Rus Khasanov's profile

SEPHORA | Holiday 2023 campaign

Motion Graphics
SEPHORA
Holiday 2023 campaign

The festive season takes a contemporary turn in 2023, with organic patterns, energetic brights and brilliant metallics defining sensorial styling pieces that transform the space into playful escapes.

Marbling & Rhythmic Accent
This direction bring in the organic and richness of these freeform patterns making them a great choice for eye-catching decorations for this celebratory occasions.
The effects also translate into highly evocative stationery (gift wraps, tags etc) which act as bold accents that liven up wrapped presents.
Marbling pattern represents people coming together during the festive season to create new and beautiful moments.

Client: Sephora Singapore
Artist: Rus Khasanov
The Design Manager: Teo Krystal 
Creative Production: Hazirah Alam
Regional Creative Designer: Nadhirah Shukor
Manager: Jaclyn Guna

source: instagram.com/sephoramy
source: instagram.com/sephoramy

– unused visuals –


behind the scenes

SEPHORA | Holiday 2023 campaign
Published:

Owner

SEPHORA | Holiday 2023 campaign

I was commissioned by Sephora Singapore to create visuals for the Holiday 2023 campaign.

Published: